Privacy Policy 

Date of last effective update is 26 December, 2020.

This Privacy Policy outlines our policies and procedures regarding the collection, use, and disclosure of your information when you use our Service. It also informs you about your privacy rights and how the law protects you. By using the Service, you agree to the collection and use of information as described in this Privacy Policy.

We use your personal data to provide and enhance the Service.

Interpretation and Definitions

Interpretation
Words with initial capitalization have specific meanings defined under the following conditions. The same meanings apply regardless of whether they appear in singular or plural form.

bDefinitions

Account: A unique account created for you to access our Service or its parts.

Affiliate: An entity controlling, controlled by, or under common control with a party. “Control” means owning 50% or more of voting securities or equivalent authority.

Business (for CCPA/CPRA): Refers to the Company as the legal entity collecting and processing consumers’ personal information for specified purposes.

CCPA/CPRA: California Consumer Privacy Act and California Privacy Rights Act of 2020.

Company: Easy-carrental.com, 104 West 40th Street, 5th Floor, referred to as “We,” “Us,” or “Our.” For GDPR, the Company acts as the Data Controller.

Consumer (under CCPA/CPRA): A California resident, either domiciled in the state or temporarily residing elsewhere.

Cookies: Small files placed on your device by a website to store browsing history and other data.

Country: Refers to New York, United States.

Data Controller (under GDPR): The legal entity determining the purposes and means of processing personal data.

Device: Any device capable of accessing the Service, such as a computer, cellphone, or tablet.

Do Not Track (DNT): A mechanism promoted by U.S. regulators to allow internet users to control online activity tracking.

GDPR: EU General Data Protection Regulation.

Personal Data: Information that identifies or can identify an individual.

  • Under GDPR: Includes names, identification numbers, location data, and online identifiers.
  • Under CCPA/CPRA: Includes information linked to an individual, directly or indirectly.

Service: Refers to the website Easy-carrental.com, accessible from www.easy-carrental.com.

Service Provider: A natural or legal person processing data on behalf of the Company. Under GDPR, these are Data Processors.

Usage Data: Data collected automatically, such as IP address, browser type, pages visited, and visit duration.

You: The individual or legal entity accessing the Service. Under GDPR, you may be referred to as the Data Subject or User.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

We may ask you to provide identifiable information, such as:

  • Email address
  • Name
  • Phone number
  • Usage Data

Usage Data

Automatically collected data may include:

  • Your device’s IP address
  • Browser type and version
  • Pages visited
  • Time and date of visits
  • Time spent on pages
  • Unique device identifiers

When accessing the Service via a mobile device, additional information may be collected, such as:

  • Mobile device type and ID
  • IP address
  • Operating system
  • Internet browser type

Tracking Technologies and Cookies

We use cookies and similar technologies to monitor activity and improve the Service. These include:

  • Cookies or Browser Cookies: Small files stored on your device. You can configure your browser to reject cookies, though some Service features may be unavailable.
  • Web Beacons: Small electronic files used to track website activity and measure effectiveness.

Types of Cookies

  • Strictly Necessary Cookies: Essential for website functionality.
  • Performance Cookies: Measure and improve website performance.
  • Functional Cookies: Enable enhanced functionality and personalization.
  • Targeting Cookies: Deliver tailored advertisements.
  • Social Media Cookies: Enable content sharing on social platforms.

For more details, visit our Cookies Policy.

Use of Your Personal Data

The Company may use personal data for:

  • Providing and maintaining the Service: Including usage monitoring.
  • Managing your account: Allowing access to Service functionalities.
  • Performance of a contract: Fulfilling purchase agreements.
  • Communications: Sending updates, security notices, and offers.
  • Marketing: Providing news and offers similar to your purchases or inquiries.
  • Requests management: Addressing your inquiries.
  • Targeted advertising: Displaying relevant ads.
  • Business transfers: Supporting mergers, sales, or reorganizations.
  • Other purposes: Data analysis, trend identification, and improving the Service.

Sharing Your Personal Data

We may share your data:

  • With Service Providers: For analytics, advertising, and maintenance.
  • For business transfers: During negotiations or sales.
  • With affiliates: To ensure compliance with this Privacy Policy.
  • With third parties: For targeted advertising or legal requirements.
  • With your consent: For any specific purpose.

Detailed Information on the Processing of Your Personal Data

The Service Providers We use may have access to Your Personal Data. These third-party vendors collect, store, use, process, and transfer information about Your activity on Our Service in accordance with their Privacy Policies.

Analytics

We may use third-party Service providers to monitor and analyze the use of our Service.

Google Analytics

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.

You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy

Advertising

We may use Service Providers to show advertisements to You to help support and maintain Our Service.

Google AdSense & DoubleClick Cookie

Google, as a third-party vendor, uses cookies to serve ads on our Service. Google’s use of the DoubleClick cookie enables it and its partners to serve ads to our users based on their visit to our Service or other websites on the Internet.

You may opt out of the use of the DoubleClick Cookie for interest-based advertising by visiting the Google Ads Settings web page: http://www.google.com/ads/preferences/

Behavioral Remarketing

The Company uses remarketing services to advertise to You after You accessed or visited our Service. We and Our third-party vendors use cookies and non-cookie technologies to help Us recognize Your Device and understand how You use our Service so that We can improve our Service to reflect Your interests and serve You advertisements that are likely to be of more interest to You.

These third-party vendors collect, store, use, process, and transfer information about Your activity on Our Service in accordance with their Privacy Policies and to enable Us to:

  • Measure and analyze traffic and browsing activity on Our Service
  • Show advertisements for our products and/or services to You on third-party websites or apps
  • Measure and analyze the performance of Our advertising campaigns

Some of these third-party vendors may use non-cookie technologies that may not be impacted by browser settings that block cookies. Your browser may not permit You to block such technologies. You can use the following third-party tools to decline the collection and use of information for the purpose of serving You interest-based advertising:

You may opt-out of all personalized advertising by enabling privacy features on Your mobile device such as Limit Ad Tracking (iOS) and Opt-Out of Ads Personalization (Android). See Your mobile device Help system for more information.

We may share information, such as hashed email addresses (if available) or other online identifiers collected on Our Service with these third-party vendors. This allows Our third-party vendors to recognize and deliver You ads across devices and browsers. To read more about the technologies used by these third-party vendors and their cross-device capabilities, please refer to the Privacy Policy of each vendor listed below.

The third-party vendors We use are:

Google Ads (AdWords)

Google Ads (AdWords) remarketing service is provided by Google Inc.

You can opt-out of Google Analytics for Display Advertising and customize the Google Display Network ads by visiting the Google Ads Settings page: http://www.google.com/settings/ads

Google also recommends installing the Google Analytics Opt-out Browser Add-on – https://tools.google.com/dlpage/gaoptout – for your web browser. Google Analytics Opt-out Browser Add-on provides visitors with the ability to prevent their data from being collected and used by Google Analytics.

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy

Bing Ads Remarketing

Bing Ads remarketing service is provided by Microsoft Inc.

You can opt-out of Bing Ads interest-based ads by following their instructions: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

You can learn more about the privacy practices and policies of Microsoft by visiting their Privacy Policy page: https://privacy.microsoft.com/en-us/PrivacyStatement

Facebook

Facebook remarketing service is provided by Facebook Inc.

You can learn more about interest-based advertising from Facebook by visiting this page: https://www.facebook.com/help/516147308587266

To opt-out from Facebook’s interest-based ads, follow these instructions from Facebook: https://www.facebook.com/help/568137493302217

Facebook adheres to the Self-Regulatory Principles for Online Behavioural Advertising established by the Digital Advertising Alliance. You can also opt-out from Facebook and other participating companies through the Digital Advertising Alliance in the USA http://www.aboutads.info/choices/, the Digital Advertising Alliance of Canada in Canada http://youradchoices.ca/ or the European Interactive Digital Advertising Alliance in Europe http://www.youronlinechoices.eu/, or opt-out using your mobile device settings.

For more information on the privacy practices of Facebook, please visit Facebook’s Data Policy: https://www.facebook.com/privacy/explanation

GDPR Privacy

Legal Basis for Processing Personal Data under GDPR

We may process Personal Data under the following conditions:

  • Consent: You have given Your consent for processing Personal Data for one or more specific purposes.
  • Performance of a contract: Provision of Personal Data is necessary for the performance of an agreement with You and/or for any pre-contractual obligations thereof.
  • Legal obligations: Processing Personal Data is necessary for compliance with a legal obligation to which the Company is subject.
  • Vital interests: Processing Personal Data is necessary in order to protect Your vital interests or of another natural person.
  • Public interests: Processing Personal Data is related to a task that is carried out in the public interest or in the exercise of official authority vested in the Company.
  • Legitimate interests: Processing Personal Data is necessary for the purposes of the legitimate interests pursued by the Company.

In any case, the Company will gladly help to clarify the specific legal basis that applies to the processing, and in particular whether the provision of Personal Data is a statutory or contractual requirement, or a requirement necessary to enter into a contract.

Your Rights under the GDPR

The Company undertakes to respect the confidentiality of Your Personal Data and to guarantee You can exercise Your rights.

You have the right under this Privacy Policy, and by law if You are within the EU, to:

  • Request access to Your Personal Data: The right to access, update, or delete the information We have on You. Whenever made possible, you can access, update, or request deletion of Your Personal Data directly within Your account settings section. If you are unable to perform these actions yourself, please contact Us to assist You. This also enables You to receive a copy of the Personal Data We hold about You.
  • Request correction of the Personal Data that We hold about You: You have the right to have any incomplete or inaccurate information We hold about You corrected.
  • Object to processing of Your Personal Data: This right exists where We are relying on a legitimate interest as the legal basis for Our processing and there is something about Your particular situation, which makes You want to object to our processing of Your Personal Data on this ground. You also have the right to object where We are processing Your Personal Data for direct marketing purposes.
  • Request erasure of Your Personal Data: You have the right to ask Us to delete or remove Personal Data when there is no good reason for Us to continue processing it.
  • Request the transfer of Your Personal Data: We will provide to You, or to a third-party You have chosen, Your Personal Data in a structured, commonly used, machine-readable format. Please note that this right only applies to automated information which You initially provided consent for Us to use or where We used the information to perform a contract with You.
  • Withdraw Your consent: You have the right to withdraw Your consent on using your Personal Data. If You withdraw Your consent, We may not be able to provide You with access to certain specific functionalities of the Service.

Exercising of Your GDPR Data Protection Rights

You may exercise Your rights of access, rectification, cancellation, and opposition by contacting Us. Please note that we may ask You to verify Your identity before responding to such requests. If You make a request, We will try our best to respond to You as soon as possible.

You have the right to complain to a Data Protection Authority about Our collection and use of Your Personal Data. For more information, if You are in the European Economic Area (EEA), please contact Your local data protection authority in the EEA.

CCPA/CPRA Privacy Notice (California Privacy Rights)

This section of our Privacy Notice supplements the information contained in our Privacy Policy and applies solely to all visitors, users, and others who reside in the State of California

Categories of Personal Information Collected

We collect information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular Consumer or Device. The following is a list of categories of personal information which we may collect or may have been collected from California residents within the last twelve (12) months.

Please note that the categories and examples provided below reflect our good faith belief to the best of our knowledge about the types of information that may have been collected. Not all examples of these categories may have been collected by us.

  • Category A: Identifiers.
    Examples: A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, driver’s license number, passport number, or other similar identifiers.
    Collected: Yes.
  • Category B: Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).
    Examples: A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information.
    Collected: Yes.
  • Category C: Protected classification characteristics under California or federal law.
    Examples: Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).
    Collected: No.
  • Category D: Commercial information.
    Examples: Records and history of products or services purchased or considered.
    Collected: No.
  • Category E: Biometric information.
    Examples: Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.
    Collected: No.
  • Category F: Internet or other similar network activity.
    Examples: Interaction with our Service or advertisement.
    Collected: Yes.
  • Category G: Geolocation data.
    Examples: Approximate physical location.
    Collected: No.
  • Category H: Sensory data.
    Examples: Audio, electronic, visual, thermal, olfactory, or similar information.
    Collected: No.
  • Category I: Professional or employment-related information.
    Examples: Current or past job history or performance evaluations.
    Collected: No.
  • Category J: Non-public education information.
    Examples: Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.
    Collected: No.
  • Category K: Inferences drawn from other personal information.
    Examples: Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.
    Collected: No.
  • Category L: Sensitive personal information.
    Examples: Account login and password information, geolocation data.
    Collected: Yes.

Sources of Personal Information

We obtain the categories of personal information listed above from the following categories of sources:

  • Directly from You: For example, from the forms You complete on our Service, preferences You express or provide through our Service.
  • Indirectly from You: For example, from observing Your activity on our Service.
  • Automatically from You: For example, through cookies we or our Service Providers set on Your Device as You navigate through our Service.
  • From Service Providers: For example, third-party vendors to monitor and analyze the use of our Service, third-party vendors to provide advertising on our Service, third-party vendors to deliver targeted advertising to You, or other third-party vendors that We use to provide the Service to You.

Use of Personal Information

We may use or disclose personal information We collect for “business purposes” or “commercial purposes” (as defined under the CCPA/CPRA), which may include the following examples:

  • To operate our Service and provide You with Our Service.
  • To provide You with support and respond to Your inquiries, including to investigate and address Your concerns and monitor and improve our Service.
  • To fulfill or meet the reason You provided the information. For example, if You share Your contact information to ask a question about our Service, We will use that personal information to respond to Your inquiry.
  • To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
  • As described to You when collecting Your personal information or as otherwise set forth in the CCPA/CPRA.
  • For internal administrative and auditing purposes.
  • To detect security incidents and protect against malicious, deceptive, fraudulent, or illegal activity, including, when necessary, to prosecute those responsible for such activities.

Disclosure of Personal Information

We may use or disclose and may have used or disclosed in the last twelve (12) months the following categories of personal information for business or commercial purposes:

  • Category A: Identifiers
  • Category B: Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e))
  • Category F: Internet or other similar network activity

Sale of Personal Information

We do not sell personal information as the term sell is commonly understood. However, we may allow Service Providers to use Your personal information for business purposes, such as advertising, marketing, and analytics, and these activities may be considered a sale under CCPA/CPRA.

Sale of Personal Information of Minors Under 16 Years of Age

We do not knowingly collect personal information from minors under the age of 16 through our Service. We do not sell the personal information of consumers we know are under 16 unless we receive affirmative authorization (the “right to opt-in”) from the consumer or their parent or guardian.

Your Rights Under the CCPA/CPRA

California residents have the following rights regarding their personal information:

  1. Right to Notice: You have the right to be notified of the categories of personal data being collected and the purposes for which they are being used.
  2. Right to Know/Access: You can request that we disclose the categories of personal information we collect about you and the specific pieces of information.
  3. Right to Opt-Out: You have the right to direct us not to sell your personal information.
  4. Right to Correct: You can request that we correct inaccurate personal information.
  5. Right to Limit Use and Disclosure of Sensitive Personal Data: You can request that we limit the use or disclosure of certain sensitive personal information.
  6. Right to Delete: You can request the deletion of your personal data under certain conditions.
  7. Right Not to be Discriminated Against: You have the right not to be discriminated against for exercising any of your rights.

“Do Not Track” Policy as Required by California Online Privacy Protection Act (CalOPPA)

Our Service does not respond to Do Not Track signals.

However, some third-party websites do track your browsing activities. If you are visiting such websites, you can set your preferences in your web browser to inform websites that you do not want to be tracked. You can enable or disable DNT (Do Not Track) by visiting the preferences or settings page of your web browser.

Your California Privacy Rights (California’s Shine the Light law)

Under California Civil Code Section 1798 (California’s Shine the Light law), California residents with an established business relationship with us can request information once a year about sharing their Personal Data with third parties for direct marketing purposes.

If you’d like to request more information under the California Shine the Light law, and if you are a California resident, you can contact us using the contact information provided below.

California Privacy Rights for Minor Users (California Business and Professions Code Section 22581)

California Business and Professions Code Section 22581 allows California residents under the age of 18 who are registered users of online sites, services, or applications to request and obtain removal of content or information they have publicly posted.

To request removal of such data, and if you are a California resident, you can contact us using the contact information provided below, and include the email address associated with your account.

Please be aware that your request does not guarantee complete or comprehensive removal of content or information posted online and that the law may not permit or require removal in certain circumstances.

Children’s Privacy

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from anyone under the age of 13 without verification of parental consent, we take steps to remove that information from our servers.

If we need to rely on consent as a legal basis for processing your information and your country requires consent from a parent, we may require your parent’s consent before we collect and use that information.

Links to Other

Websites
Our Service may contain links to other websites that are not operated by us. If you click on a third-party link, you will be directed to that third party’s site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

Changes to this Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective, and update the “Last updated” date at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, you can contact us:

By email: contact@easy-carrental.com

By visiting this page on our website: https://www.easy-carrental.com/contact-us/